Information on the Processing of Personal Data

(pursuant to Article 13 of EU Regulation 2016/679 – GDPR)

This information describes the website’s management procedures with regard to the processing of personal data of users who visit it or use the contact services available on the site.

1. Data Controller

The Data Controller is:

Roga Srl
Via Minghetti n. 5
40057 Cadriano – Granarolo dell’Emilia (BO)
Italy
VAT No.: 00283630374
Email: info@roga-bo.com

2. Types of data collected

The following personal data voluntarily provided by the user through the contact forms may be collected through the website:

• First name and surname
• Email address
• Phone number (if provided)
• Message content

During browsing the website, technical data relating to the use of the pages may also be collected, such as anonymized IP address, browser type, device used, and pages visited.

3. Purpose of processing

Personal data is processed exclusively for the following purposes:

• Respond to requests for information sent through the website
• Manage commercial contact requests or quote requests
• Improve the functioning and performance of the website through aggregate statistical analysis

4. Legal Basis for Processing

Data processing is based on the following legal bases:

• Implementation of pre-contractual measures requested by the data subject (Article 6, paragraph 1, letter b, GDPR) for the management of contact requests and quotes
• The data controller’s legitimate interest in improving the services and operation of the website through anonymous statistical analysis

5. Processing Methods

Data is processed using IT and electronic means, in compliance with the principles of lawfulness, fairness, and transparency established by current legislation and adopting appropriate security measures to prevent unauthorized access or disclosure of data.

6. Data Retention

Personal data will be retained for the time strictly necessary to manage the user’s request and in any case for a period not exceeding 12 months, except for any legal obligations or administrative requirements.

7. Traffic Analysis Tools

The website uses Matomo, a web traffic statistical analysis platform installed on the website server.

This tool collects aggregate information on page usage, including:

• Pages visited
• Time spent on the site
• Device and browser used
• Approximate geographic location

Users’ IP addresses are anonymized before being stored, making it impossible to directly identify the user.

The data collected is used exclusively for statistical purposes and to improve content and the browsing experience.

8. Script and tag management

The site uses Google Tag Manager, a tag management system provided by Google, which allows centralized management of the site’s scripts.

Google Tag Manager does not directly collect users’ personal data but allows for the technical management of the site’s services.

9. Data Disclosure

Personal data will not be disclosed.

It may be disclosed exclusively to persons responsible for the technical management of the site or the IT services required for its operation, duly authorized to process it.

10. Links to External Sites

The site may contain links to external platforms such as Facebook and YouTube.

The use of these services is subject to their respective privacy policies and terms of use, which can be consulted directly on the websites of the relevant providers.

11. Rights of the Data Subject

Users have the right to obtain from the data controller:

• access to their personal data
• rectification or erasure of data
• restriction of processing
• objection to processing
• data portability, where applicable

Requests can be sent to the following email address:

info@roga-bo.com

12. Updates

This policy may be updated periodically to reflect any regulatory or technical changes relating to the operation of the site.